![]() That, however, meant he could build it from the ground up and, after a COVID-induced pause on travel, when he was able to visit the finished boîte, he discovered the surrounding area had developed a bohemian air that mirrored the original location, in Paris’ Marais district. When restaurateur Guillaume Guedj first saw the corner tract where the American outpost of his Parisian restaurant would eventually be, it was just a forlorn-looking parking lot. “So we see a lot of familiar faces and strollers.” “There are a lot of artists and creatives and a lot of young families in the neighborhood that walk from home each day,” Barrett said. But most of all, enjoy the eclectic community vibe. The egg sandwich is a must-have, as are the crispy potatoes, and try to get in early enough to pick up a morning bun, which often sell out. It’s not uncommon to see celebs (Jay-Z and Beyoncé!) lingering over a cup of Tartine’s in-house coffee blend or taking advantage of the all-day breakfast menu. “We hope that Tartine can serve as a gathering place to help make the street really feel like a community,” said Kendal Barrett, brand and marketing manager for the cafe. Additionally, the wide sidewalks on Sycamore Avenue recall leafy, laissez-faire European boulevards the layout practically begs for alfresco seating, perfect for power lunchers from nearby studios. But the Sycamore location, with its architecture that marries industrial and historical design elements, echoes the mellow charms of the northern locations. When the popular San Francisco bakery and cafe Tartine migrated down south, it settled in a few prime locations scattered across town. There’s lots happening there, so here’s a beginner’s guide to the bustling new commercial district, which has been dubbed the Sycamore District. Over the last few weeks, we spent time on the ground in the trendy, revived neighborhood to help give you the lay of the land. ![]() And it’s now beckoning the coolest kids in L.A. Who can say why or how, exactly, a city like Los Angeles rearranges itself, but there’s no doubt that this little pocket of Hollywood has coalesced and blossomed during the COVID-19 pandemic - in no small part because of savvy real estate developers - with Sycamore Avenue as its center. Today it’s not uncommon to see a slew of stylish Angelenos grabbing a coffee and pastry, checking out a gallery show or just browsing for some chic clothes in these roughly six blocks of mixed-used space, which includes homes, from Santa Monica Boulevard south to Melrose Avenue and La Brea Avenue east to Orange Drive. Stay up to date on the best things to do, see and eat in L.A. It is quickly becoming what Hollywood Boulevard or Sunset Boulevard of yore were in terms of retail, celebrity and buzz. Over the course of a few short years, a stretch of North Sycamore, one street east of La Brea Avenue and around the corner from a long-standing neighborhood fixture, a 99 Cents Only store, has become a cultural hotbed, attracting a mix of boldface names and energetic upstarts from the worlds of food, art and fashion. The designer, whose business is based in Hollywood, liked the street so much that in late 2022 he opened his second retail location on Sycamore Avenue (the first is in Venice), with his atelier and offices tucked in back. “It’s a little slice of heaven, almost like what old L.A. ![]() ![]() “I really fell in love with that street,” the French expat said. For Jerome Mage, owner of luxury eyewear brand Jacques Marie Mage, North Sycamore Avenue in Hollywood between Santa Monica Boulevard and Willoughby Avenue evokes a certain nostalgia.
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